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://newbird.com/amazon-advertising/ Keyword: amazon advertising agency new york
  • 16+ years experience
  • 400+ happy clients

If you’re managing an Amazon store but not seeing the sales you want, advertising can make all the difference. Amazon ads put your products in front of shoppers who are actively searching, helping you increase visibility, drive clicks, and boost conversions. At Newbird, our Amazon advertising experts create data-driven campaigns designed to grow your sales and maximize ROI.

Why Amazon Advertising

Much like Google Ads, Amazon Advertising allows you to promote products through sponsored placements directly within the marketplace. By targeting shoppers based on keywords, categories, and purchase behavior, your products show up when buyers are ready to make a decision. Done right, Amazon ads connect you with the right customers, increase visibility, and give your store the competitive edge it needs.

Our Amazon Advertising Expertise

Newbird is here to help. As an Amazon advertising agency we offer a suite of management services that will help you improve your ad performance and drive more sales from your Amazon store. Our team of experts use data-driven insights to create targeted campaigns that deliver results.

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Types of Amazon Ads We Manage

Sponsored Products

The most widely used Amazon ad format. Sponsored Products appear in search results and on product detail pages, targeting shoppers by keyword or product category. They drive direct traffic to individual listings and are the strongest starting point for most brands.

Sponsored Brands

Banner-style ads that appear at the top of search results, featuring your brand logo, a custom headline, and multiple products. Sponsored Brands build brand recognition while driving traffic to your storefront or a curated product landing page.

Sponsored Display

Retargeting ads that follow shoppers on and off Amazon, re-engaging users who viewed your product but did not purchase. Sponsored Display is particularly effective for higher-consideration products where buyers research before committing.

Amazon DSP

Amazon’s Demand-Side Platform allows you to reach audiences across Amazon-owned properties and third-party sites using programmatic display and video ads. DSP works best for brands with established Amazon sales looking to scale beyond the marketplace.

Video Ads

Short-form video placements that appear in search results and across Amazon’s network. Video stops the scroll and communicates product benefits faster than static creative, making it especially effective for product demos and brand storytelling.

Newbird’s Amazon Advertising Approach

As an Amazon advertising agency in NYC, we’ve seen and done it all. Our foolproof approach focuses on understanding your brand and your customer’s journey, first and foremost. We take the time upfront to learn about your business goals, needs, and challenges. We’ll also talk about what’s most important to you in terms of your ads and performance. That way, you can rest assured knowing you’re getting Amazon solutions that are precisely right for you and your business.

Lead by our team of digital experts, we’ll learn more about your business, its products, your competitors, and your customers’ pain points to evaluate how we can help you reach your goals.

Amazon ads can come in three forms: with images, text or video. All of these types work similarly to display campaigns on other platforms. With a team of Amazon ad specialists who know how to reach your target audience, we’ll review our recommendations and other strategies to capture more customers.

We create custom campaigns designs that are not only aesthetically pleasing but also make conversions easy and natural for your customers.

From A/B testing to engaging headlines and all other pieces of copywriting needed to make an impact—we are here to help you create the best possible content for your Amazon campaign(s).

We get that your business success hinges on conversions at the end of the day. We know which factors to pay attention to that can help boost your campaigns, so you can capture more customers and market share.

We make sure your ads stay on top of their game with regular reporting and consulting from our team. Every campaign’s metrics are detailed in an easy-to-understand format so we can track progress over time or compare different types of tactics against each other side by side.

While we’re always working hard to make sure your ads are running smoothly, sometimes additional assistance is needed. Depending upon what’s best suited at any given time for you and your brand our Amazon team will continue to build on your goals so that you keep on reaping the ROI.

How long before Amazon ads start generating results?

Sponsored Products campaigns typically generate traffic within 24 to 48 hours of launch. Meaningful conversion data builds over the first 30 days as the algorithm learns which keywords and placements perform best. Significant performance improvements are usually clear within 60 to 90 days of consistent optimization.

Do I need a large product catalog to run Amazon ads?

No. Some of our best-performing clients run Sponsored Products campaigns on fewer than 10 SKUs. What matters more than catalog size is product page quality, review count, and competitive pricing. Newbird audits your listings before launching campaigns to make sure ad spend is not going to an unoptimized page.

Our process runs deep

01.

Discovery

Let’s dig in deeper. First, we learn about you—then we get to work. Sound good? We think so, here’s why.

02.

Project Plan

From there we plan the work, then work the plan. Meanwhile, we give you a bird’s eye view of everything we’re working on together.

03.

Project Kickoff

A solid strategy is at the heart of everything we do. We’ll never kick off a project without it.



04.

Ongoing Design, Development, Marketing

We know running a business takes constant effort, and we’re ready to help. 

We are the
company we keep

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