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  • 16+ years experience
  • 400+ happy clients

What is Shopify?

If you’re a retailer you’ve probably already heard of Shopify—it’s a complete eCommerce platform that allows merchants to set up an online store and sell their products. Shopify-ers can also sell in physical locations using Shopify POS, their point of sale app. Oh, and if you’re a seller with both an online and physical store, your inventory gets synced so you can manage everything from one account, on any device—command central, anyone?

So what if you could get everything you needed from one platform? You could focus on doing what you love most—selling cool, unique stuff and connecting with your customers. That’s why you need Shopify experts like us, the top NYC Shopify agency, to help elevate your store to the next level.

Our Shopify Expertise

As a full-service Shopify agency, we care about solving all merchandising challenges—whatever that means for you. Developing, migrating to, and growing current Shopify and Shopify Plus stores is our specialty (amongst other services, but we’ll get to that later!). As the top NYC Shopify agency, we don’t just stop at development; we also offer comprehensive marketing solutions to help your store reach more customers and drive higher conversions. No matter what you sell, we’re here to learn as much as we can about your business to help you build a beautiful eCommerce store that performs well, looks great doing it, and most importantly, converts for you.

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Newbird’s Shopify Development Approach

At Newbird we have a seamless process that ensures a custom Shopify site with an intuitive user experience. Our agile team and approach make it easy for visitors to literally and figuratively shop your stuff—designers and developers working together with you to make your online store as user-friendly as possible from theme to SEO, site optimization, and marketing.

Discovery

We never take a one-size-fits-all approach to any project. We know that every business has unique offerings and customers, which is why we develop an individualized plan and design for every Shopify client. Throughout the experience, our collective of passionate design & developers will take the time to listen to your needs and challenges, and also talk about the timeline and budget. We’ll define your target audience, competition, and specific goals.

Planning

During the planning phase, we’ll outline our game plan for your eCommerce platform: the store(s), the scope of the project, branding guidelines, content, and user acquisition strategy.

Design

To create a seamless and simple platform we work with you and your team to understand your current process and map out a Shopify site that more than just works, it converts whether on desktop or mobile. We’ll identify key functionality to develop a wireframe. If you don’t have your branding, we’ll craft it for you.

Coding

We’ll build your Shopify platform’s front end to match the fresh designs we’ve planned along with developing an intuitive backend. Alongside that, we’ll follow the requirements for any API integrations, like Instagram, and create an optimized code structure.

Launch

That’s right, we’ve made it to launch day! The moment your Shopify store(s) goes live, we test each element manually, and quickly, to ensure it running as intended so you can rest easy knowing it’s taken care of.

Marketing

Our marketing approach is all about driving results for your Shopify store. As your top Shopify agency in New York City, we’ll create strategies tailored to attract your ideal audience and enhance engagement. From SEO and content marketing to social media and email campaigns, each tactic is designed to boost visibility and conversions. We align every effort with your brand’s goals, ensuring that your Shopify store doesn’t just reach people but resonates with them, turning visits into sales. With ongoing analysis and optimization, we’re committed to delivering measurable growth for your business.

Our process runs deep

01.

Discovery

Let’s dig in deeper. First, we learn about you—then we get to work. Sound good? We think so, here’s why.

02.

Project Plan

From there we plan the work, then work the plan. Meanwhile, we give you a bird’s eye view of everything we’re working on together.

03.

Project Kickoff

A solid strategy is at the heart of everything we do. We’ll never kick off a project without it.



04.

Wireframing

We leave nothing to chance when it comes to your online presence. That’s why we start with wireframes. 

05.

Web & App Design

Create a platform that’s not only functional, it’s beautiful.

06.

Development

Our expert team of web developers guides clients to the right platform for their business.

07.

Launch & Hosting

The moment you go live, we test each element manually, and quickly, to ensure it’s running as intended. 

08.

Ongoing Design, Development, Marketing

We know running a business takes constant effort, and we’re ready to help. 

We are the
company we keep

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